This coming Wednesday in the establishment of the IG poster / space / company (P / R / G) instead. The IG P \u200b\u200b/ R / G has set itself the goal to obtain a sustainable reduction in advertising space in the city and canton of Zurich.
recorded poster and outdoor advertising for decades, a growing trend. Duopolistin APG is right when she says, applies to Switzerland as a poster country. Poster advertising in Switzerland has Europe-if not the world's highest proportion of total advertising expenditure.
IG P \u200b\u200b/ R / G is not against advertising itself. It recognizes advertising in the media, which enables content to finance the first order. Advertising is a reflection of the zeitgeist, and as such has its social - and economic - Authorization.
Other media can turn off or avoid. Outdoor advertising is unavoidable, but in daily life. They also paid not the public space and does not create community. It will not integrate into the city or country image. In particular, international and national commercial advertising is not in the public domain, because the public space enjoyed by the public, so the people who live in it.
Membership is open to all natural and legal persons.
establishing the IG poster / space / society
Wednesday 29 March 2006, 19:30 clock
Gartenhofstrasse 27
canteen der Genossenschaft Dreieck, im Innenhof
8004 Zürich
Karte
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